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Social Media
UWO Engineering Department
Platforms: Instagram and Facebook sponsored posts
Instagram:
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This ad contract ran through the Spring 2025 semester with weekly and biweekly ads. I started out with awareness-based ads and, a bit later, moved towards addressing specific parts of the program.
When it was time for people to sign up for classes, I ran weekly posts that not only advertised the program but also reminded students which students(by year in school) were able to register for classes that week.
Facebook:
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Meredith Sheuermann for City Council
Platforms: Facebook and Instagram
Instagram:
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Facebook:
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Mindful Medicine Worldwide
Platform: Facebook
Over several months of summer 2025, I volunteered to manage the social media account for a non-profit acupuncture organization. I communicated with and interviewed the volunteer acupuncturist on-site for her experiences and used images from her and previous volunteers to show the work being done. Posts also held call-to-actions for volunteering with and donating to MMW.
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In this position, I also wrote and designed a newsletter about the current work being done by the organization, and an interview with the volunteer